CREATIVE DIRECTOR | COPYWRITER | SCREENWRITER | WORD PERSON

Hello there,

I am a data-driven, audience-focused, brand champion storyteller and strategist who loves crafting compelling, creative content (and alliteration).

I specialize in leading omni-channel campaigns from ideation through delivery, from brainstorming ideas and creating briefs to writing multi-channel copy and working with designers, directors, producers, and editors to create all of the assets needed. I am well versed in adapting voice and tone based on the project, platform, and players involved. If you need words arranged compellingly across any platform, channel, or medium, l’m your guy.

I have written and directed for film, TV, and in-house and external creative agencies. I am comfortable pitching to celebrities and C-suite clients, alike. I once successfully pitched to Arnold Schwarzenegger while he was holding the Conan the Barbarian sword.

I thrive in fast-paced, agile environments and am a very effective multitasker. Even now while writing this, I'm also rewriting a script, proofing copy and design assets for an email, putting the finishing touches on a pithy tagline, writing social media copy, A/B testing winning headlines, scheduling a meeting with stakeholders to pitch campaign concepts, putting together a creative brief, directing a video, and with my other hand, juggling chainsaws that have been set on fire. In my free time, to relax, I help defuse bombs for the LAPD.

I am self-motivated and love making cool stuff with fun people. Liaising with business development, design, paid performance, creative studio, email, social media, and merchandise teams is just a normal Tuesday. I really enjoy getting great people together. I’m this close to reuniting the 30 Rock cast.

My work at Omaze garnered tens of millions of views and generated over $75MM in revenue. I had an absolute blast writing bonkers scripts and integrated campaign copy for brands like BMW, Mercedes, and Audi starring Charlize Theron, Ted Danson, Metallica, Kevin Bacon, Melissa Rauch, and Run The Jewels among others.

At Skybound, I’ve shepherded and written hugely successful multi-channel campaigns for INVINCIBLE, THE WALKING DEAD, and TRANSFORMERS, including an INVINCIBLE S3 apparel campaign that outsold the entire previous year in its first week (18X increase in conversions season-over-season), a Black Friday/Cyber Monday campaign that increased engagement by 10X and ROAS to 4.5, and the most successful comics Kickstarter of all time ($4.5MM+ for TRANSFORMERS).

I strive in my career to be a part of something meaningful; to do great work for great work. I love coming up with big, creative ideas and then putting those abstract puzzle pieces together into captivating campaign copy. I can write scintillating scripts, ebullient email copy, laudable landing pages, profitable paid ads, persuasive, pithy, and poetic prose across all social media, heroic headlines, tantalizing taglines, and seriously, I’m not kidding about how much I love alliteration.

My mom thinks I'm cool.